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Monday, January 17, 2011

Recruitment - Service Industries

God be with YOU

I never wish to defend the act of employees in general who fail to serve the customers connected with their Institutions

But the fault starts right from the recruitment level

Banks as well as Government Offices and other Service Industries are customer centric

Daily many people visit the Banks/Branches to transact various businesses
Various types of individuals come with different expectations and needs

The person on the other side of the desk must be a person with a flair for public relations - should be able to enjoy meeting people - should be equipped with the talents to have empathy towards his/her fellow human beings - and willing to realize the responsibility towards the customers and happy to serve them

But most of the people recruited in the Banks do not love meeting people as it requires a special talent and taste to do so effectively and also enjoy doing so

That is why they show irritation and make the customers unhappy and make themselves also unhappy

Hence Identifying the right type of people to serve in such service industries and recruiting them will help these institutions to serve better and grow

Another area is that the Management never encourages or rewards suitably those who serve the customers and there is no proper system to identify such employees and motivate them further to excel in customer service

Mostly such employees who go the extra mile to really serve the customers are isolated and neglected mostly by the Banks and at times by the Customers also except lip service done to please them at that moment and no real steps are taken to keep up their morale and help them continue their good work

This is the irony faced by many who sincerely do their duties in most of such institutions

The above observations hold good for Government both State & Central and other Service Industries also

People deposit their money in the Banks and withdraw it with difficulties
Here at least the money is coming back to the people

But the tax money paid which is also belonging to the people only is never returned back with the same fervor but looted away by corrupt officials and politicians routinely

The Government Offices are built employed and run only with public money collected as taxes but nobody questions there with the same tenor as they do in Banks

Where ever Customer Service suffers be it in Banks or in any other Institution including the Government Offices it should be vehemently condemned

May the tribe of Good Sincere Honest Polite employees increase

With Best Wishes
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